It’s a new year – an opportunity for a reset and a fresh start, a time for renewal and striving for something better. It’s a time for hopefulness… that we hope will not be swiftly dashed. At AUK, we usher in 2024 with the appropriately-titled ‘World Brand New’ from married duo Ty Greenstein (of Girlyman) and Ingrid Elizabeth (of Coyote Grace), AKA New York’s Mouths of Babes. It’s a delightful way to start a new year of videos. In this song, happiness and joy are set to an upbeat rhythm and delivered with infectious melody.
Throughout the video, directed by Skyler Jenkins, we are absorbed by scenes of domestic bliss, from climbing trees and lying in the sunshine to playing old records and dancing. It’s an unself-conscious image of love and romantic affection that warms the heart. ‘World Brand New’ was written during the lockdown, a period that was life-changing, as Greenstein explains: “To our surprise, being forced to stay home was a relief. For the first time, the whole world prioritised rest and safety. We found ourselves delighting in simple activities: listening to records, hanging out with dogs, taking walks, playing guitars. The slower pace of life made total sense to us both and reminded us of parts of ourselves and of life that we missed. With this video, we wanted to capture that feeling of just being humans without a lot of expectations and enjoying the analog joys of the world. Fortunately, we had a complete blast making the video with (videographer) Skyler Jenkins, so all the shots of us cracking up and making googly eyes at each other are 100% authentic.” Joy is what we need right now and that’s what Mouths of Babes deliver.
This is the title track from the duo’s recently released new album, the self-produced follow-up to the well-received ‘Brighter in the Dark’. ‘World Brand New’ is out now.
